17.01.06

17.1.2006: Meldung: Hain Celestial Group Announces Partnership

The Hain Celestial Group, Inc., a leading natural and organic food and personal care products company, today announced that spectators at Madison Square Garden ("MSG") will now be able to enjoy healthier snacks during all games and events thanks to a new multi-year partnership signed with Hain Celestial featuring its best- selling Terra Chips, now the "Official Chip" of MSG.

Terra(R), known for its colorful, exotic vegetable chips as well as Terra Kettles and other flavorful varieties, signed an exclusive contract with MSG to be its official chip and the only chip served at all restaurants and concessions. Terra is available at Madison Square Garden beginning in January 2006.

"We looked for a new snack to offer our guests to enhance their experience at Madison Square Garden," said Chuck Troccoli, Senior Vice President, Food & Merchandise Operations at MSG. "As a natural chip snack, Terra will provide our visitors with a snack that is both enjoyable and healthy."

"As a New York-based company we appreciate the support of local and visiting guests of Madison Square Garden, and I attend games and events there quite often myself," stated Irwin Simon, President and Chief Executive Officer of Hain Celestial. "Now that Terra will be featured and sold at The Garden, we"re pleased that fans and spectators at all events will have a great- tasting, healthy snack option, for adults and kids alike."

Madison Square Garden

Cablevision Systems Corporation owns a majority interest in Madison Square Garden, L.P., which includes the New York Knicks (NBA), the New York Rangers (NHL), the New York Liberty (WNBA), MSG Network, FSN New York, Radio City Entertainment and the Madison Square Garden arena complex, located in Manhattan on Seventh Avenue between 31st and 33rd Streets.

The Hain Celestial Group

The Hain Celestial Group (Nasdaq: HAIN), headquartered in Melville, NY, is a leading natural and organic food and personal care products company in North America and Europe. Hain Celestial participates in almost all natural food categories with well-known brands that include Celestial Seasonings(R), Terra Chips(R), Garden of Eatin"(R), Health Valley(R), WestSoy(R), Earth"s Best(R), Arrowhead Mills(R), DeBoles(R), Hain Pure Foods(R), Raised Right(R), Hollywood(R), Spectrum Naturals(R), Spectrum Essentials(R), Walnut Acres Organic(TM), Imagine Foods(R), Rice Dream(R), Soy Dream(R), Rosetto(R), Ethnic Gourmet(R), Yves Veggie Cuisine(R), Lima(R), Biomarche(TM), Grains Noirs(R), Natumi(R), JASON(R) and Zia(R) Natural Skincare. For more information, visit http://www.hain-celestial.com.

SOURCE The Hain Celestial Group
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