Green Mountain Coffee Roasters: Umbenennung in Keurig Green Mountain, Inc.

Der US-amerikanische Bio-Kaffeehersteller Green Mountain Coffee Roasters Inc. wird umgetauft. Das Unternehmen aus Waterbury im US-Bundesstaat war als Anbieter von Biokaffee gestartet, hatte dann mit dem reißenden Absatz seines Brühsystems Keurig stark auf das Geschäft mit Biokaffe in Einwegs-Tabs gesetzt und will neues Wachstum mit Kaltgetränken erzielen. Daher die Umbenennung, über die Sie unten mehr erfahren. Wir veröffentlichen dazu die Mitteilung der Gesellschaft im Original. Per  Mausklick  gelangen Sie zu einem Aktientipp, in dem wir das Kurspotential der Aktie einschätzen.

Die untenstehende Meldung ist eine Original-Meldung des Unternehmens. Sie ist nicht von der ECOreporter.de-Redaktion bearbeitet. Die presserechtliche Verantwortlichkeit liegt bei dem meldenden Unternehmen.

WATERBURY, Vermont - Green Mountain Coffee Roasters, Inc. (NASDAQ: GMCR), announced it has changed its company name to Keurig Green Mountain, Inc. (Keurig) effective immediately. Shareholders approved the new name at the Company's annual shareholder meeting held last week. The Company will retain its ticker symbol of "GMCR" on the NASDAQ stock exchange.

"Our new name better reflects who we are as a Company today and captures our aspirations for the future," said Brian Kelley, Keurig Green Mountain's President and CEO. "The name Keurig Green Mountain brings together our two strongest brands, Keurig and Green Mountain Coffee, into one single and powerful corporate identity that symbolizes the strength of our business and the unity of our team, while also recognizing our strong heritage."

The Company's Canadian subsidiary, formerly GMCR Canada Holding, Inc., also becomes Keurig Canada Inc. effective immediately. The Company's consumer facing brands, including Keurig® and Green Mountain Coffee® among others, will not change and consumers will continue to be able to purchase the brands they know and love on shelf and online.

Keurig Green Mountain's new corporate logo can be downloaded from the Media section of the Company's website.

The new visual identity, like the new name, draws from elements of the Company's former corporate visual identity and its Keurig® brand identity. For more information about the process leading to Keurig Green Mountain's new visual identity, please see the video on the Company's newly branded website www.KeurigGreenMountain.com.

About Keurig Green Mountain, Inc.
As a leader in specialty coffee, coffee makers, teas and other beverages, Keurig Green Mountain (Keurig) (NASDAQ: GMCR), is recognized for its award-winning beverages, innovative Keurig® brewing technology, and socially responsible business practices. The Company has inspired consumer passion for its products by revolutionizing beverage preparation at home and in the workplace. Keurig supports local and global communities by investing in sustainably-grown coffee and by its active involvement in a variety of social and environmental projects. By helping consumers drink for themselves, we believe we can brew a better world. For more information visit: www.KeurigGreenMountain.com. To purchase Keurig® products visit: www.Keurig.com or www.Keurig.ca.

Keurig routinely posts information that may be of importance to investors in the Investor Relations section of its website, www.KeurigGreenMountain.com, including news releases and its complete financial statements, as filed with the SEC. The Company encourages investors to consult this section of its website regularly for important information and news. Additionally, by subscribing to the Company's automatic email news release delivery, individuals can receive news directly from Keurig as it is released.

Keurig Green Mountain, Inc.
Investor & U.S. Media Contact:
Suzanne DuLong, 802-488-2600
[email protected]

Source: Keurig Green Mountain, Inc.
Aktuell, seriös und kostenlos: Der ECOreporter-Newsletter. Seit 1999.
Nach oben scrollen
ECOreporter Journalistenpreise
Anmelden
x