24.10.2006: Meldung: Starbucks Acquires Majority Ownership of Operations in Beijing and Tianjin
As controlling shareholder of Beijing Mei Da Coffee, H&Q Asia Pacific, a leading private equity firm that invests throughout the Asia Pacific region, was instrumental in bringing Starbucks Coffee to China, opening the first Starbucks store in China in 1999. H&Q Asia Pacific, along with a handful of investment partners, helped successfully expand Starbucks presence from a single store in 1999 to more than 60 stores in Beijing and Tianjin at the end of August.
"We are very excited about the significant increase of equity ownership in these markets, which we believe demonstrates our commitment to China, and which we believe will permit us to achieve greater operational efficiencies, accelerate our expansion in China, and contribute to the leisure environment within Beijing and Tianjin," said Jinlong Wang, president, Starbucks Greater China. "Additionally, this transaction allows Starbucks to be more integrated into the communities by building on the strong human connections that Beijing Mei Da Coffee helped us establish in this market with our local partners (employees) and customers. We are now poised to expand rapidly in this important region two years before the 2008 Beijing Olympics."
"Today"s announcement is a testament to the strength of the Starbucks retail brand, and we are proud to have played an integral role in introducing and establishing Starbucks as the premium coffee brand in China with great brand recognition and high customer satisfaction," said Dr. Ta-lin Hsu, founder and chairman of H&Q Asia Pacific. "This transaction demonstrates the importance of retail brands in China and the important role a private equity firm like H&Q Asia Pacific can play in helping to successfully establish market acceptance of a premier brand like Starbucks."
Starbucks has been a part of the communities where it operates in China since the opening of the Beijing location in 1999. As of October 1, 2006, approximately 10,000 partners were delivering the Starbucks Experience to over 430 stores in Greater China, which includes more than 190 stores in 19 cities on Mainland China. Starbucks also develops and actively participates in several local community programs. The most notable being the 40 million RMB ($5 million USD) China Education Project, which Starbucks established in September 2005 with Give2Asia, a U.S.-based nonprofit organization founded by The Asia Foundation to promote philanthropy. The China Education Fund was established to help improve education, especially among poor students from rural regions in China.
Through the dedication of our passionate partners (employees), Starbucks Coffee Company has transformed the way people in 37 countries enjoy their coffee, one cup at a time. Starbucks is the premier purveyor of the finest coffee in the world, with more than 12,000 retail locations in North America, Latin America, Europe, the Middle East and the Pacific Rim. The Company is committed to offering its customers the highest quality coffee and human connection through the Starbucks Experience, while striving to improve the social, environmental and economic well being of its partners, coffee farmers, countries of coffee origin, and the communities which it serves. Through Ethos Water, Starbucks demonstrates its long history of integrating a social conscience into all aspects of its business. The Company surprises and delights its customers by producing and selling bottled Starbucks Frappuccino® coffee drinks, Starbucks DoubleShot® espresso drinks and Starbucks® superpremium ice creams through its joint-venture partnerships, and Starbucks(TM) Coffee and Cream Liqueurs through a marketing and distribution agreement, in other convenient locations outside its retail operations. The Company"s brand portfolio includes superpremium Tazo® teas, Starbucks Hear Music(TM) compact discs, Seattle"s Best Coffee and Torrefazione Italia. These brands" unique and innovative personalities allow Starbucks to appeal to a broad consumer base.
About H&Q Asia Pacific
H&Q Asia Pacific is a premier private equity firm that invests throughout the Asia Pacific region. Founded in 1985 by Dr. Ta-lin Hsu as a joint venture with Hambrecht & Quist Group, H&QAP is today an independent private equity firm that has managed total assets of over $2.1 billion through offices in the Silicon Valley, Hong Kong, Seoul, Shanghai, Singapore, Taipei and Tokyo. In addition to branded consumer products, H&QAP invests in a variety of sectors, including technology, manufacturing, financial services, media and real estate. For additional information, please contact Jarlon Tsang, Chief Operating Officer, at email@example.com or visit www.hqap.com.
Starbucks Greater China
Eden Woon, 86-21-6104-1286
Starbucks Coffee International
Alisa Martinez, 206-318-8752
H&Q Asia Pacific - Asia
Fiona Chan, +852 2533 4642 / +852 9676 7515
H&Q Asia Pacific - U.S.
Greg Miller, 203-622-1353
Source: Starbucks Corporation